Atafo, Kunbi Oyelese, Omoyemi Akerele, Orange Culture, Others Announced As
the launch of the Fayrouz L’Original platform in December 2013 with the ‘Party
for the Originals’; Nigeria’s premium soft drink, Fayrouz has announced the
search for the best fashion & lifestyle team in Nigeria.
Fayrouz L’Original Expression
show has been put together to discover and
promote young and talented fashion-forward undergraduates in universities across
Nigeria. The competition, which will see teams of four young creative including
a Fashion Designer, Make-Up Artiste, Photographer and a Model, come together to
create original ensembles. These teams will battle for the prize money of
$20,000 and fashion opportunities of a lifetime.
competition, which kicks off registration on Wednesday, April 2nd, will feature
various prominent individuals who have over the years carved a niche for
themselves in the fashion, beauty and lifestyle industry. Fayrouz has selected
these fashion authorities as judges and mentors during the competition, they
include celebrity designer and stylists, Mai Atafo of Mai Atafo Inspired, Kunbi
Oyelese of April By Kunbi, Omoyemi Akerele of Style House, Warebi Martha of Catwalk
Productions and Nobel Afrik.
judges who will also select the final 10 contending teams throughout the
competition include the Orange Culture, Gozel Green, Kate Williams among others.
the competition, registered teams will participate in tasks that will be given
every week to move to every phase of the competition. A regional show for the
final 10 teams will also hold in Enugu before a grand finale to select the L’Original
team, which will hold in Lagos in July.
participants can register on the Fayrouz L’Original
official website (www.fayrouzloriginal.com/competition),
register all team members and create a portfolio for your team and complete the
task given. Contenders must be a student in a university or a corps member to
be a part of the competition.
Fayrouz has differentiated itself as Nigeria’s only natural premium soft drink
within a market of various products filled with chemical ingredients such as
artificial additives, preservatives and sugar substitutes. Fayrouz has proven
its originality with this unique formulation and stands out as a unique brand
for its counterparts to follow.